SubscribeSMALL BUSINESS LEADER January 2010
Small Business Leader
Marian Banker, MBA, Business Leadership Coach, and creator of the Business Success System.
"The Secret Ingredient: YOU" ISSUE #124
January, 2010
Note from Marian
Happy New Year and New Decade! The energy is palpable. Small business leaders with a strategic plan are already out there. It will be an exciting year for many. Are you on board?
One of the most exciting things for me this year is our Fifth Annual Small Business Summit 2010. We're still putting the finishing touches on the agenda, but I'm giving you a sneak peek at what we have lined up so far. The registration function is all set up so go ahead and sign up now, then put it on your calendar. It's going to be the best one yet. We've kept what you love and added even more good stuff. Do take a look.
The January 26th Brain Exchange Roundtable features Mary van de Wiel, small business brand expert, on the topic "Brand Unusual: Strategies for Getting to the Front of the Pack". This one will fill up fast so get on the list now.
And learn how to add the critical secret ingredient into your Brand in this month's feature article, The Secret Ingredient - YOU. This is one of the first things I work on with a new client. It's so important to the sustainability of your business and helps establish your leader mindset. If you'd like to work on developing and refining your secret ingredient, drop me a note at marian@primestrategies.com, and we'll schedule a time to talk.
Berlin
Before I go, here's a link to a summary and some photos from What I Learned in Berlin, while on my Christmas week vacation. It was a memorable trip.
As the economy moves into the next phase of recovery it will be those who think and function as leaders who will be the winners. You can be one of them.
To a successful 2010!
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Marian Banker
Publisher
Small Business Leader
marian@primestrategies.com
http://primestrategies.com
One Page MarketingOne Page Marketing Plan
Everything you need to create a Marketing Plan specific and timely to your business. You'll be amazed at how easy it is when you know the exact steps to follow. It's more than an e-book; it's a "system"; based on the same take command principles used in all the Business Success System materials.
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Brain Exchange Roundtable
"Brand Unusual: Strategies for Getting to the Front of the Pack"Brain Exchange
Date: Tuesday, January 26, 2010, 6:00 - 8:00 p.m. EST.
Location: 733 Third Ave., Suite 200, New York City.
The Roundtable is a great format for gaining new ideas, new resources and new connections. This month's guest expert is Mary van de Wiel (AKA Van), CEO & Creative Brand Analyst, A New Brand Landscape & Co. and ZingYourBrand.com. Van will show you how to build your own Brand Unusual, so your visibility, credibility and bottom line can soar.
Register now to save your spot.
Fifth Annual Small Business Summit 2010
Business & Technology: Strategies for the New Economy
Tuesday, March 16, 2010, New York City
Headliners: Seth Godin (Purple Cow & Squidoo)
Chris McCann, President of 1-800 Flowers
Engaging Presentations, Expert Panels, Live Demos, Small Business Strategy Award.
The Most Important Event You'll Attend this Year. Better Than Ever!
Summit 2010
Feature Article
The Secret Ingredient: YOU
By Marian Banker
Want to create a strong brand, add to the sustainability of your business, increase your confidence and really enjoy being an entrepreneur? Just add the secret ingredient. Billion dollar businesses have been built on the secret ingredient.
In your business the secret ingredient is "YOU" and your personal assets. It's up to you to know who you are: your strengths, your motivators, your values, and to apply those liberally to how you conduct and present your business. A good part of what attracts customers and clients is you.
Early in life you may have been discouraged from using your personal assets by well-meaning family, friends, teachers and others. It is, however, these qualities that have the strongest potential to attract what will make you successful and happy in your business and your life.
Marcus Buckingham, noted author and speaker on the subject has shown that "people will be dramatically more effective, successful and fulfilled when they play to their strongest skills rather than attempting to improve their weaknesses".
Think back to when you were a child. I'll bet there are things you can remember having fun doing or that were important to you then that somehow got lost in the growing up process. Chances are they're still there, but have been forced underground because you wanted to "fit in" and be accepted as one of the group - or there was no obvious way to use them at the time.
The wonderful thing is you have choices all the time. With every choice comes the resulting impact on your universe. Each option will bring a different set of results. If you are conscious of who you are - your strengths, passions, talents, etc., you can make choices that will allow you to benefit from these assets.
I believe we use only a small part of our brain power to a large extent because we are out of alignment with our innate nature and strengths. It's an exercise in basic physics. We're designed to receive our awareness energy from many sources. If our basic receptors are out of alignment, some of that energy will be deflected as it enters our multiple consciousness levels, thereby substantially reducing the energy we can use.
By realigning ourselves with our core strengths we receive the full force of that energy. This means we gain maximum awareness from our environment. We become stronger, more intuitive and express ourselves with more passion and confidence.
So how do we realign ourselves to benefit most from who we are?
Continue reading on my blog...
Success Tip
I've integrated my posts to Twitter, Facebook, LinkedIn and Plaxo Pulse through ping.fm, a free online service for this purpose. One post on ping.fm creates an entry on all. http://ping.fm
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About The Publisher & Feedback
ABOUT THE PUBLISHER:
Marian Banker has been publishing Small Business Leader since January, 1999. Her focus is on bringing to the busy entrepreneur a quick look into the current world of small business from the perspective she's gained through coaching, consulting and training entrepreneurs in both service and product based businesses.
Marian offers individual coaching, business support groups, seminars and workshops on topics of critical interest to small business owners. Her monthly Lunchtime Telephone Roundtable has proven to be a popular way for business owners to come together around a specific business topic without leaving their office. See notice about this month's topic in the content above.
To learn more about her services, visit http://primestrategies.com.
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